4min chapter

This Week in Startups cover image

Andy Rachleff on SVB, how to evaluate VCs, market pull indicators, Wealthfront, and more | E1699

This Week in Startups

CHAPTER

What Is Product Market Fit?

I'm the guy who actually coined the term product market fit. And I've been teaching a course on it for 15 years. The best way to test word of mouth is exponential organic growth. Just because your LTV is greater than your CAC or your payback is a short amount of time does not mean you have a good business.

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