29. How to Keep Curiosity Alive: Martin Reeves x 'Radical Uncertainty: Decision-Making Beyond the Numbers'
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The Importance of Metrics in the Life Cycle of an Idea
I think metrics can be a good thing, but you need different metrics for different stages in the life cycle of an idea. Non-immediately profit-maximizing behaviours may eventually result in profit maximization. If you tell me I've got this wonderful idea of turning our business upside down, it's quite embryonic, but I'd like to discuss it with you. And I say, well, I'm only talking to you if you show me the 20-year net present value calculation. This idea will go absolutely nowhere. It's the wrong metric for the situation. A better metric is: Is there a champion for the idea? Is there a narrative which is a plausible model of
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