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274 - Everything You Want To Know About PLG | Kyle Poyar

GTM Live

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Is Your Pricing Changing With Your Existing Customers?

When you make a pricing change like this, how do you see companies managing that with their existing user base? Does the user base ten and get adopted into the new price sceneris it only happend for net new and they phase it in would love to hear if you have any strategies or details about how that works best. You should really focus on those new cohorts of customers and cannit. Be generous with existing customers. Not try to force migrate folks.

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