AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
15min chapter
#139: Strategy | Building Community in B2B, LinkedIn Organic, and Influencer Partnerships (with Chris Walker)
B2B Marketing with Dave Gerhardt
Building Authentic Communities in B2B Marketing
Exploring the strategies, challenges, and successes of building genuine communities in the realm of B2B marketing. From the importance of aligning community objectives with value creation to the evolution of influencer relationships, the chapter emphasizes the significance of organic growth, engagement, and strategic partnerships. It delves into the nuances of community building within a company versus building an independent community, illustrating the essential role of community feedback and genuine influencer collaborations in driving marketing efforts.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode