Jesse Pujji (Gateway X) - How Brands Should Approach Performance Marketing Today, When To Raise Equity vs. Boostrapping & How He Incubates Companies
Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands
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How to Get the Most Out of Non-Performance Marketing
I know that your background is in obviously performance marketing. How do you also maybe for brands that you're affiliated with, no, or brands that you've built? How do you approach maybe non-performance marketing and when you actually, and growth, maybe when you can't measure if it's actually due toyour marketing efforts? Yeah, I mean, in the middle, it's not an area I've known we've launched some of our own brands and probably that's not, hasn't been the strong suit. But one thing we did do early on was kind of a fun, fun example that I think will resonate with you and the audience.
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