Food Preservation and Marketing Insights

Burrrrp! The sound is familiar to any fan of Tupperware -- it's that little whoosh of air when you push down the lid and remove excess air. But what exactly is Tupperware? How did it become such an ubiquitous part of U.S. kitchens? In today's episode, Ben, Noel and Max dive deep into the surprisingly dramatic rise of Tupperware... and how the unsung hero Brownie Wise took it from a novelty product to worldwide fame.

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