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Aswath Damodaran on the Future of Business Education

Masters in Business

CHAPTER

The Rise and Fall of Lifecycle Stocks

In the last decade, six companies accounted for 16% of the increase in market cap of 7,500 US stocks. If you spend the entire decade with none of these stocks in your portfolio, I don't see any way in which you could have created any kind of positive outfit. So coming off a decade where you've added trillions of dollars in market cap, often based on flimsy stories that you don't carry through. Some companies like Apple and Microsoft seem to have held up much better than Tesla and Netflix.

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