Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth cover image

Why Social Media is the WORST Way to Grow an Engaged Audience

Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth

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Short Term Lead Gen Solutions - What Are They?

organic marketing strategies are what we would call long game strategies. They take longer to grow because they're dependent on the element of time. Social media is a short term lead gen solution. You don't own the content, and you have to publish with increasing frequency to stay relevant. For example, Instagram could be gone tomorrow. And if you want to be seen as a recognized thought leader, you need both.

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