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186: The Brand of Your PMO

PMO Strategies

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The Importance of Creating Outputs

The most well run process that isn't driving those high priority business outcomes is worthless. You must shift your mindset to become a service based organization focused on driving high impact outcomes instead of driving perfected outputs. Most organizations responsible for strategy delivery are so focused on delivery, they don't take the time to manage the marketing message about the work they're doing. So if you're listening, just keep going through the program. We have tons and tons and tons specifically on marketing and branding inside the program. Just go to pmostragies.com forward slash IES to learn all about that.

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