How to Measure Anything by Doug Hubbard

​Gagan Biyani is the co-founder of Maven, which empowers experts to offer cohort-based courses directly to their audience. Gagan is a serial entrepreneur; he previously co-founded Udemy and Sprig, a food delivery company. Gagan is an investor and advisor to over thirty companies.

​Gagan joins Chris to share how founders can accelerate their path to acquiring product market fit. Gagan’s extensive startup experience taught him that creating a “minimum viable product” or MVP—widely considered startup dogma—leads teams astray by over-building and over-developing too early in the process. If you are building your company around outdated paradigms like Lean Startup, you’re going to have a bad time.

​Instead, through Minimum Viable Testing, teams can save time, avoid hiring developers too early, and have higher accuracy on their eventual initial product.

For the video, transcript, and show notes, visit forcingfunctionhour.com/gagan-biyani.