
RV E26 - Tips for Promotions, Personal Brands, Side Hustles, and more! | Best Of: TikTok Live
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The CMO and the VP of Revenue R&D
Many CMOs are not demand-gen experts and don't think about Revenue generation in the same way. I 100% believe they should be separate things not under the same leader when you put sales and marketing under one leader. The CEO needs to be actively involved in this stuff more than that.
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