UglyDoll’s David Horvath on Building a Massive, Long-term Brand l Overpriced JPEGs #150
The Carly P Reilly Show
00:00
Moonbirds: A Story-Driven Brand
It's hard to say. That would all be so deeply internal as far as their ability to tell a really grounded story and have the characters be relatable. To go beyond just how cool the PFPs look, it's going to not really be based on the design much at all. You just need really relatable characters in truly interesting situations that are grounded - especially when you're going for kids TV.
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