The Road Had to Be Crooked?

After years of working in government, you decided to leave and start your own company. Why? "I couldn't psychologically bring myself to work for another incompetent bureaucrat ever again" He says he had a passion for roasting coffee; his wife thought he was crazy at first but helped him along the way. You're now running a business that has more than 1,000 employees around the world. How did you go from just brewing coffee as a hobby to being able to run an empire like this? I think a lot of it was necessity,. There's an adjustment period, but at some point, you've got to pay the bills."