
Jonathan Rauch on the Volt, Risk, and Corporate Culture
EconTalk
00:00
The Price of Gasoline and the Perception of Global Warming
The Prius was born to some extent of GM's dire need for a change of image. The price of gasoline and the world's perception, the public's perception of global warming are two things that are totally out of GM's control. How much of this gamble depends on those events that are outside their control is incredible really.
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Transcript


