Under the Influence with Terry O'Reilly cover image

Brand Envy (2023)

Under the Influence with Terry O'Reilly

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The History of Aston Martin

The auto company was started by engineer Robert Bamford and racing enthusiast Lionel Martin. The pair worked out of a small garage in West London where they sold and modified cars built by singer Motors. Just as the company was getting off the ground, the First World War abruptly halted their plans. By the time the war ended, Bamford had left the partnership but Martin continued on to build his first new car that year. His wife Kate wanted the company to be listed first in alphabetical directories so suggested the name Aston Martin.

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