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3min chapter
Copywriterin verrät: So schreibst du bessere Texte?
E-Commerce, Why Not?! Tipps für dein Business von Johannes Kliesch und Romy Riffel
Die Kunst des strategischen Copywritings für Online-Werbung
In diesem Kapitel wird die praktische Anwendung von Copywriting untersucht, insbesondere bei der Erstellung effektiver Headlines für Online-Werbung. Es werden sowohl unbewusste Entscheidungen als auch strategische Überlegungen, wie das Herausarbeiten von USPs, thematisiert.
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