2min chapter

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Bonus: Scaling Skincare Segment by Segment – Soft Services' Data-Driven Growth Strategy with Tresl Segments

DTC Podcast

CHAPTER

Anecdotes of Data Culture and Small Business Sophistication

This chapter humorously contrasts data culture at LinkedIn with that of a smaller company, Soft Services, through a funny thrift store anecdote. The discussion emphasizes the benefits of sophisticated data strategies for small organizations and invites listeners to explore Tresl's services for segment building.

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