Is This a First of Its Kind?

Colin Cowell: This is like the first of its kind for us. I don't know from a dollars and cents perspective, if this will break even. But from a brand and business perspective, this means a lot to us. And the ROI on this piece will be big. He says he doesn't want to put brands on these types of pieces. There does become a question in the future of now that we've built some trust with this style. Is there a version of that? Or is it wrapped up when we looked to 2023 in a Patreon or something where like your, some of your support goes to making more of these.