The Business Behind Conferences + Embracing Confrontation
Founder's Journal
The Plunge: The Next Generation of Nerf
Jesse: I want to give it my all from like a go to market perspective. By the end of the Kickstarter campaign doing all of those things doesn't lead us to hitting our goal. A large change probably needs to happen because I really feel like I put my best foot forward and that's okay up until that point. Matthew: You know there are famous stories of people spending five ten years on something before it cracks. Jesse: If you're doing it for business reason that's probably not the right reason but if you're passionate about that thing existing in the world then maybe different decisions have to be made.
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