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EP #276 - Aurelio Perucca: Investing in Alternative Asset Classes

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Investing in Whiskey Costs

Mario Robin left PWC in 2021 to start a sell-to brand, but also an alternative investment platform at the same time. He and his team realized that it's bad to have only investments in ETFs and stocks because of the high correlation. They learned that alternative investments have a lower or like people pretend they have a lower correlation with traditional assets. One element was because we learned that whiskey costs are gaining in value over time from an intrinsic perspective.

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