A regulation for the most part, is set up to protect incumbents. It's set up to protect the existing industries. And so if you are a taxi lobby in washington, d c or somewhere else, you're going to not want innovation. The beauty of travis and what he solved at uber was he directly and said to consumers, your government is shutting down this product that people in san francisco actually love and enjoy. So the more conflict that came, the more people that down loaded the ap, the more people That down loaded the p the more they pressured their government to keep up....