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19min chapter
From Bootstrapped to Millions with STRETCHIT Founder
App Marketing by App Masters
App Launch Strategy and Evolution
The chapter delves into the launch strategy of an app, covering the introduction of a paywall, the transition to an all-access model, and pricing structure. It also discusses the unique positioning of the app in the fitness space, collaboration on design and user experience improvements, maintaining user engagement through content updates, and strategies for user acquisition and platform growth.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode