How to Build a Brand

"If it doesn't map to that, forget about it. Just cut it." Today, join Alex (@AlexHormozi) as he guest speaks during Day 1 of GymCon to talk about the importance of focusing on the highest leverage activities in a business and how to prioritize tasks based on impact and ease. He emphasizes the need to solve the root issues in a business, rather than relying on new marketing tricks or hacks. This is part 2 of the talk.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(1:16) - Strategy frameworks to get more customers and scale business

(8:41) - Make the right decision with impact and ease

(11:34) - Obsession with product leads to compounding success

(18:44) - Rate of learning: same condition, new behavior

(21:31) - 8 ways to get more customers

(26:46) - Make it efficient with little operational drag and capital

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