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Marty Cagan - Empowered: Ordinary People, Extraordinary Products

The Innovation Show

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How to Drive a Different Culture From Within

The book, as I mentioned, is an absolute playbook for a product developer or manager. Even to just even understand, even if you're a developer inside the organization to actually look and go, what's your boss going through, for example, it's key. And then to even drive a different culture from within. So one of the things I that came to mind is you can be as a product development team, like an Netflix with inside a blockbuster,. You can drive the change from within if you follow all the rules that Marty lays out.

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