How to Convince People to Buy Using Conspiracy Theory Principles
Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast
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Marketeers Are the Same, We All Seek Control
We all seek control in some way, sha perform. And the job of positioning is really about creating urgency in the bayer's mind so that they seek the change. By doing so, you are helping them to make sense of the world around them. You are helping them get by control, to relieve their anxiety. This is what andi raskin has to say.
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