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Clean Beauty Is All Made Up

Unbiased Science

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What Is Clean Beauty?

Rennella: Clean beauty is a term and a set of terms that is used as wanted by the person using it. The individual consumer defines the term differently, ironically enough, she says. And when you have these very different sets of kind of categorizations that are made without a uniting standard, it's very difficult to test what it is, figure out what it is," Renella writes.

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