Exploring Lego Fortnite, Roblox, and In-Game Advertising

The TWIG crew breaks down the Xbox news. The egg puns fly as the crew debates who wins the Eggy Party, Stumble Guys, Fall Guys battle. We feature our first-ever TWIG junior segment with a friend of the pod Henry Lowenfels and his sons Mickey (8) and Rocky (10), who don't mind ads in Roblox but call people who make ads in console games F*wads. Any cursing was 100% supervised and approved by parental consent. Don't cancel the hosts, please!

Event links to apply or register:

Think Games Istanbul:

https://adsonair.withgoogle.com/events/think-games-istanbul-2024

GDC Beta Hat & DoF Pre-Game Party March 17 - https://docs.google.com/forms/d/e/1FAIpQLSceighlzx-X0Khv2NMmJom29dtWhAsEpros-1xhBCNQfIqqAA/viewform

Xsolla, DoF, Mattel Party March 19: https://events.xsolla.com/gamenightgdc2024

DoF, AppsFlyer, Data.ai Brunch March 19: http://dataai-gdc-brunch.splashthat.com/DoF

Hosts:
Michail Katkoff @mkatkoff www.linkedin.com/in/michailkatkoff/
Eric Kress @ekress www.linkedin.com/in/erickress/
Laura Taranto @laurataranto www.linkedin.com/in/laurataranto/
Phillip Black @econosopher www.linkedin.com/in/phillip-black-economist/
Jen Donahoe @Jen_Donahoe www.linkedin.com/in/jenniferd