2min chapter

The New Bazaar cover image

Trust me, I’m an economist

The New Bazaar

CHAPTER

The Future of Trust

Gossip can be a good thing for trusting people, especially as the size of the community you're in gets bigger. I sometimes call these trust technologies as ways as sort of enhance our trust from just trusting the people we know directly to people we don't know yet. And one of the first early technologies here is gossip. This is also attributed to anthropologist robin dunbar. He argues that part of the reason that people learn to talk to begin with is just to gossip. If not, your bad behavior will get around and then people won't trust you any more.

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