2min chapter

Coaching Culture cover image

294 Dusty May on his Leadership Style that Took FAU from Underdog Status to the Final Four

Coaching Culture

CHAPTER

The Role of Culture in Coaching

The Iowa women's team went on a magical run this year. Dusty: We're very upfront with our guys and our league is talented. There's a reason we're picked fifth or lower every single year, because maybe our individual parts don't garner the same respect level as some other programs. "We've been open from the beginning, what we think can be our competitive advantage," he says.

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