What if the reason your podcast & content isn’t growing… has nothing to do with the content?
Today in Content Is Profit, we’re diving into a question that’s been going around in our world lately:
What are we missing when it comes to content and podcasting today?
This conversation got sparked from a spicy debate inside a mastermind, and a few gold nuggets we pulled from Casey Neistat’s recent chat with Colin & Samir.
Let’s just say—there’s more going on than most creators realize.
We’re pulling back the curtain on:
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Why so many shows stall out after just a few episodes
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Where creators are hitting friction (even when they’re “doing everything right”)
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And the hidden gaps no one’s talking about when it comes to turning content into real business results
No fluff.
Just real stories from our studio, hard-earned lessons, and a few hot takes that might make you rethink your approach.
If you're building a show—or thinking about it—this episode might be the wake-up call you didn’t know you needed.
Hit play. Let’s talk about what’s really holding creators back.
Timestamped Overview:
00:00 "What's Missing in Content?"
05:24 Podcast Creation vs Business Priorities
09:44 Mastering Content Creation & Audience
12:07 Podcast Challenges: Feedback & Costs
14:18 Creator Lessons & Podcasting Goals
18:13 Podcast Success Requires Marketing
22:48 "Content Creation as Growth Journey"
24:31 Improve Content for Audience Retention
28:08 "Small Steps, Big Improvements"
31:59 "Creator's Journey to Niche Success"
34:39 "Embrace Creation, Pursue Improvement”
