
317: You Don't Have a Sales Problem, You Have a Demand Creation Problem | Sales Leadership Podcast
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Areppa Ever Talked to Them?
Companies are way to focused on how they want to sell instead of how their customer wants to buy. Having a direct connection with both customers and perspective customers is a necessary skill for revenue leaders moving forward. Find the experiences that leads to a excited buyer, not like a satisfied buyer, but a pumped up, excited byar right? And then we say, how do we do those more effectively? How do we get those done quicker? Why do you think so few people actually do that? What would your advice be? We got like just werein our last ten minutes. I love now you've given us some great nuggets. Lets let have open night at the mprav.We're
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