The Business of Content with Simon Owens cover image

How to launch a successful events business

The Business of Content with Simon Owens

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Is There a Firewall Between Advertising and Lead Generation?

We have three sources of revenue. Our main revenue is from, we call them, you know, a content partner, a headline partner, their sponsors and they're paying to be up on stage. We are seeing the demand now for two things. One is to communicate your message out to an audience physically, not very big, but digitally to a large audience through LinkedIn. And then the second thing we see money for is for the right type of lead generation. For next year, we started to sell some little, they're calling them, desktop stand. So, you can have a little mini booth, you know,. You can put your logo, your little stand up thing there and you

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