
S2 E4: Twitter R U OK? / Facebook Channeling 2015 Vibes / Hounding Down Route
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How to Create a VIP Mystery Box
The rigatoni idea is to create a VIP mystery box. The value is so much greater in maybe not so much greater, maybe two times bigger in this box. It also just makes generally for good, more localized, ad creative or I see it a lot of times without a home to the leverage insights like that.
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