How to Profit from the Coming Demographic Storm
The Infinite Wealth Podcast
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How Did You Get Started in Marketing?
When Ken was in marketing his wife and he went, we had a market Honda motorcycle as a client. Between 1986 and 1992 business for the Japanese brands and motorcycles fell 80% all the dealers close. By 1996, it was Clinton versus dull. And the baby boomers just exited the demo. And the generation X came along and it's a hole in the population that is currently 37 to 56 years old. No one understands birth rate so no one understands immigration. Once you have all those things, you can make forecasts and be dead on your predictions. But it's a science, you wonder why there aren't more of us? I don't know because people hate massaging their own bodies
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