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Neil Patel: A Goat's Guide to Success
Neil Patel is one of the most well known marketers in the world. He talked about scrubbing your list to help with opens and delivery using casual subject lines, keeping email campaign topics at roughly 80% value and 20% selling. Neil says that if we're getting open rates above 30% and click through rates at one to 2%, we're doing a great job.
Neil Patel was always thinking about what he could do to become financially successful, but as a teenager without a college degree, he couldn’t get a high-paying job. To solve this problem, Neil Patel created his first company, a job site called AdviceMonkey, at just 16 years old. Neil learned the vitality of SEO and online marketing, and since then, he has launched digital marketing agencies around the world to help businesses firsthand. In this episode, Neil will tell the story of how he became one of the world’s most recognized marketing experts. He will break down his biggest digital marketing tips, from social media, to email marketing, to SEO, and he’ll share his insight on marketing trends in 2023.
Neil is a digital marketer, NYT bestselling author, entrepreneur, and investor. After founding CrazyEgg, Kissmetrics, and other multimillion-dollar companies, Neil now focuses on running his SEO Tool Ubersuggest, as well as his agency NP Digital, which specializes in paid campaigns, SEO, social media, and content marketing. He has worked with global brands like Amazon, NBC, GM, HP, and Viacom.
In this episode, Hala and Neil will discuss:
- How Neil started his first company at 16
- Neil’s Marketing Formula
- Understanding upsells vs. downsells
- Increasing customer lifetime value
- How to be omnipresent on social media
- The biggest SEO hacks for entrepreneurs
- Valuable email marketing tactics
- New podcast marketing trends
- How to view and leverage AI
- Neil’s thoughts on the verification check
- And other topics…
Neil Patel is a digital marketer, NYT bestselling author, entrepreneur, and investor. In terms of accolades, Neil has received dozens over his 20+ years as a marketer. To name a few: Forbes says he is one of the top 10 marketers, he was recognized as a top 100 entrepreneur under the age of 30 by President Obama, and The Wall Street Journal calls him a top influencer on the web!
After founding CrazyEgg, Kissmetrics, and other multimillion-dollar companies, Neil now focuses on running his SEO Tool Ubersuggest, as well as his agency NP Digital, which specializes in paid campaigns, SEO, social media, and content marketing. He has worked with global brands like Amazon, NBC, GM, HP, and Viacom.
Resources Mentioned:
Neil’s Website: https://neilpatel.com/
Neil’s LinkedIn: https://www.linkedin.com/in/neilkpatel/
Neil’s Twitter: https://twitter.com/neilpatel
Neil’s Instagram: https://www.instagram.com/neilpatel/
Neil’s Facebook: https://www.facebook.com/neilkpatel/
Neil’s Podcast Marketing School - Digital Marketing and Online Marketing Tips: https://marketingschool.io/
Neil’s book Hustle: The Power to Charge Your Life with Money, Meaning, and Momentum https://www.amazon.com/Hustle-Power-Charge-Meaning-Momentum/dp/1623367166
Neil’s company Ubersuggest: https://neilpatel.com/ubersuggest/
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Listen to the best highlights from the podcasts you love and dive into the full episode