2min chapter

"World of DaaS" cover image

Terence Kawaja: The Future of AdTech

"World of DaaS"

CHAPTER

Private Equity

In the last five years, and for the last two years, private equity has actuall ben the largest buyer group in the sector. They actually lead it at this point. And i attribute that to just the jestation of the maturity of the industry. So if you are a sector focusd private equity firm with fresh capital to put to work, an an investment thesis to pursue, now you got like a 50 % offsale. This is like a phenomenal scenario for private equity.

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