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TKE: Supermarkets and sustainability with Richard Walker, Iceland MD

Beautiful Misfits

CHAPTER

The Challenge of Environmentalism

Environmentalism is very middle class, i poke fun at greenpiee because they would call our customer base the hard to reach. And part of its easier for us, cause we can take a long term view. We're privately owns we don't have to continually appease city shareholders. The average shareholding on the 31 hundred is about 26 seconds. R, probably a computer rather than a trader. Amd, i don't think they really care about the company's r c s, r policies, or, you know, how environmentally kind they're being.

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