Competition for Attention, Cognitive Campaigns, and AI Influence

The Cognitive Crucible is a forum that presents different perspectives and emerging thought leadership related to the information environment. The opinions expressed by guests are their own, and do not necessarily reflect the views of or endorsement by the Information Professionals Association.

During this episode, US Marine Corps Major Melissa Giannetto discusses her Master’s thesis, which is an analysis on the media literacy efforts of Finland, Sweden, and Norway. Major Giannetto is currently an exchange student with the Norwegian Armed Forces.

Resources:

• Media Literacy Index
• Foolproof: Why Misinformation Infects Our Minds and How to Build Immunity by Sander van der Linden

Link to full show notes and resources

Guest Bio: 

US Marine Corps Major Melissa Giannetto is currently a Masters of Military Studies student at the Norwegian Defense College. Prior to this assignment, she was a Psychological Operations officer and Influence Cell OIC, Information Maneuver Branch, Information Environment Division, Marine Forces Pacific. She was also the PYSOPs officer for Pacific Fleet Command, US Navy. 

Her primary MOS is 6002 Aircraft Maintenance Officer. She is a native of Rochester, New York and graduated from Embry-Riddle Aeronautical University in May 2010 with a BS in Aerospace Studies. She is currently working on her Masters of Military Studies at the Norwegian Defense College.

She has attended The Basic School, Aviation Maintenance Officer School, Expeditionary Warfare School (Blended Seminar), U.S. Marine Corps Command and Staff College (Non-Resident), the Psychological Operations Qualification Course and the Norwegian Defense Staff College 22-24.  She is also a graduate of the Joint Information Operation (IO) Planners Course, Intermediate MAGTF IO practitioner’s Course, Joint Aviation Supply Maintenance Management course.

Her service in the Operating Forces includes: Ground Support Equipment Division Officer in Charge (OIC), Airframes Division OIC, Aviation Life Support Systems OIC with Marine Aviation Logistics Squadron-16 (MALS) , Production Control Officer with MALS-16 FWD, Maintenance Material Control Officer with Marine Heavy Helicopter Squadron  466 (HMH), Detachment OIC and Executive Officer with Psychological Operations (PSYOP) Company, Marine Corps Information Operations Center, Executive Officer with Marine Wing Support Detachment 24, Assistant Aviation Maintenance Officer with MALS-24, PSYOP Officer and Influence Cell OIC with Marine Forces Pacific and PSYOP Officer for Pacific Fleet. 

Maj Giannetto has deployed to Afghanistan in support of Operation ENDURING FREEDOM 12.1 with Marine Aviation Logistics Squadron-16 FWD and Operation ENDURING FREEDOM 14.1 with Marine Heavy Helicopter Squadron-466. She deployed to Iraq in support of Operation INHERENT RESOLVE 16.2 as part of CJTF-OIR CJ39 Information Operations division overseeing an IO train and equip program in Baghdad and Erbil, Iraq.

Maj Giannetto’s personal awards include the Meritorious Service Medal, Joint Commendation Medal, the Navy and Marine Corps Commendation Medal, the Navy and Marine Corps Achievement Medal (Gold Star in lieu of second award).

About: The Information Professionals Association (IPA) is a non-profit organization dedicated to exploring the role of information activities, such as influence and cognitive security, within the national security sector and helping to bridge the divide between operations and research. Its goal is to increase interdisciplinary collaboration between scholars and practitioners and policymakers with an interest in this domain.

For more information, please contact us at communications@information-professionals.org.

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