The Martin Bailey Strategy: How to Bullshit Yourself

In cognitive science, we're always trying to create constructs that are high-implosibility. We start with something that's undeniably trivial and then we're equivocating with something that looks like it's elegant and multi-apped. This is the Martin Bailey strategy where you present and it looks radical and controversial and then when you criticize, you withdraw. Being profound means it's very reasonable and it should be taken very seriously.