Aerial Rivalry: Strategic Moves in the Race for Delivery Dominance

Finally financially stable, FedEx takes on the US government to overturn regulations that limit the size of the planes they can fly. Convinced the regulations are limiting its growth, FedEx launches a multi-pronged strategy to persuade Congress to change the rules.

And UPS realizes it needs to compete directly with FedEx and finally buys its own planes to offer next-day air service.   

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