How I Built This with Guy Raz cover image

Raising Cane's: Todd Graves (2022)

How I Built This with Guy Raz

CHAPTER

Overcoming Doubts: The Journey of Launching a Chicken Finger Business

This chapter explores the early obstacles faced by entrepreneurs when starting a food business, including skepticism from friends and acquaintances. Despite the negativity, they found support from mentors and focused on creating a detailed business plan with their MBA classmates. The discussion highlights the importance of perseverance in the face of rejection and the drive to validate their unique restaurant vision.

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