Episode 98 - - What American Marketers Get Wrong w/ Emmanuel Probst, Part Two
Startup Confidential
00:00
The Challenges of Appealing to the Next Generation
MTV Beach House Party was their peak, says Anderson Cooper. MTV doesn't mean much to anyone these days besides a nostalgia type of T-shirt that young people buy at urban alfiters in order to look nostalgic and retro. That's how Abercrombie and Fitch kind of reinvented itself. And sometimes it works against you.
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