
The $100 billion opportunity: How anti-obesity drugs are reshaping healthcare and consumer behavior
Goldman Sachs Exchanges
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Impact of Anti-Obesity Drugs on Consumer Behavior
This chapter explores the potential impact of anti-obesity drugs on consumer behavior and various sectors of the food and beverage industry. It discusses the early adopters of these drugs, changes in their consumption patterns, and the strategies adopted by companies to cater to this consumer cohort.
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