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YouTube Video - How to Make Your Video Convenient for New Viewers
On the podcast, I've always depended on your trust in me that even if you didn't know who I guessed was, you would trust me and therefore be willing to listen. On YouTube, the entire point is to be discovered by new viewers with every video that you publish. Your title and thumbnail need to be something that makes someone want to click on your video versus click on another video or leave YouTube altogether.