This chapter emphasizes the significance of communication as a learned skill, featuring examples of iconic communicators like Steve Jobs and Ronald Reagan who honed their skills through practice. It also delves into the biological aspects of communication and the challenges faced by a CIA officer recruiting spies in Europe.
Great communicators aren't born that way. They're self-made.
Charles Duhigg is a Pulitzer Prize-winning journalist whose new book, Supercommunicators, explores how some people have unlocked the secret language of connection.
Charles and I discuss what makes these "supercommunicators" unique, why we need stories to convey ideas, and how being honest once saved a CIA recruiter his job.
This...is A Bit of Optimism.
To learn more about Charles's work, check out:
his book Supercommunicators
charlesduhigg.com
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