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This Music Publicist Has Upended the Entire PR Model
The New Music Business with Ari Herstand
The Evolution of a PR Company
Venezuelan singer-songwriter says his rates are far below market rate for the industry. "I could be paying the people in Venezuela half of what I'm paying them and they would be a competitive rate," he said. The company is still low compared to other PR companies, but it has grown from $300 per month to 1200 each month.
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