9min chapter

Decoder with Nilay Patel cover image

Recode Decode: dtx CEO Tim Armstrong and Poshmark CEO Manish Chandra (live at An Evening With Code Commerce)

Decoder with Nilay Patel

CHAPTER

The Evolution of Social Commerce

This chapter explores the growth strategy of a social commerce platform and its transition from solely focusing on secondhand clothing to embracing full-price items and brand launches. It highlights the significance of user engagement and community dynamics in fostering loyalty and reshaping the retail landscape. The conversation emphasizes the importance of social connections and personalized experiences in creating a dynamic and accessible marketplace.

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