2min chapter

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Audemars Piguet CEO Ilaria Resta Talks Global Watch Market

Bloomberg Talks

CHAPTER

Audemars Piguet's Vision for the Future of Watch Markets and Supply Chains

This chapter explores Audemars Piguet's plans to enter the certified pre-owned watch market by 2025, emphasizing the importance of supply chain control and strategic partnerships. Additionally, it examines how geopolitical factors, such as U.S. tariffs, affect the company’s sales and growth in the American market.

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