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Agile Research at Lincoln, 20 Years Late to the Game
Lincoln, like i said, 20 years late to the game. The team was engaging pretty early on in one of their first few agile sprints to develop a product. And so what we said to them was, let us run some agile testing for you. At the time, we were just sing these platforms, feedback loop being one of them, into the kind of research tool kit in acology. But it really came from earning a seat at that table.