Evolution of A Talent Manager in the Music Industry

This chapter explores the career journey of a talent manager in the music industry, focusing on their role in developing artists' live touring careers. It discusses successful band reinventions like Poison and the strategic planning required to elevate artists to headlining acts in arenas and amphitheaters, emphasizing the importance of playing in diverse markets. The chapter also shares anecdotes about unconventional show locations and the impact of strategic career decisions on long-term success.